If you are serious about search marketing and ranking highly, then you must think about how you can effectively elevate your site’s crawl rate. Actually, determining your site’s crawl rate is not hard to do, and you can just check out your stats in your server logs. There are a number of factors that play an important role, and you need to learn what they are and take care of business. But even if your site is not so new, you can turn it around and make the engines love your site. Taking the necessary steps to increase the rate that your site is crawled can be learned in this article.
Creating a strong internal linking structure is important for your site’s crawl rate. Not only do you need to have relevant pages linked to each other, but you also have to pay attention to the anchor text. If you want to get the best SEO scoring for your site, then do not ignore relevant pages being linked to each other. So take precautions when it comes to creating a strong internal link structure, and if you’re using a blogging platform like WordPress then see to it that you’re using a plugin that makes your job easier. Indeed, there is a plugin that will put links to related articles at the bottom of each post.
If you’ve got a Google Webmasters Tools account then you can easily adjust the crawl rate through it. You can manually increase your rate and have the bots visit your site on a more consistent basis. If the account is new, though, this option might not yet be available. It will only be applied to those sites that have been running for some time already. So this is one way to boost the crawl rate of your site. While the difference it makes might not be big it can still be immensely helpful.
Ultimately, you need to improve your crawl rate and how well you do that is entirely up to you.
Lastly, go ahead and submit your URL to Google and other major search engines. You do need to get their attention, and actually a blog has a function for pinging sites to let Google and others know. You can go to a site like pingomatic and submit your URL, then that will be the fastest way to get the bots coming. As far as the other popular search engines are concerned, you can submit to them too. If you do nothing at all, then if you have a blog it has a pinging application in it. The thing that is so important with improving crawl rate is that it takes a little bit from a lot of angles. Remember that you cannot impose your will too much on what Google’s bots do. Everything you can learn about how to impact your crawl rate will add to the overall effect. Fixing something like a low crawl rate does not need to be so painful, and you just need to have solid help and advice.