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Teaching The Search Bots To Give Your Site A Stronger Crawl Rate

Friday, December 16th, 2011

You absolutely need to improve your site’s crawl rate so you have a good chance in your search marketing. There are certain tasks you need to do each day to help make this happen. Give the search engines an easy way to go through your site and index/rank all the pages. This is yet another area related to SEO that is necessary for you to become familiar with and master. The following is how you can approach and tackle this issue with crawl rate.

One of the most important things that you need to understand is that your page rank really is important. If you want to rank well for the keywords that you have targeted, you need to have a high page rank for your website. Make sure that you’re working to improve your page rank by getting websites with high page rankings to send backlinks in your direction. It takes a while to raise your PR but it’s worth it in the long haul. When your page rank is high, it’s got a lot of advantages. A favored Google listing is just one of those benefits. Slowly and steadily boosting your page ranking is a good goal because this also help you boost the crawl rate for your website.

The images on your site or blog should be properly optimized as they may also be responsible for your low crawl rate. The one thing you definitely want to avoid is skipping this important step as it will matter. This may seem like a lot of work, but trust me, it’s not, and optimizing your images is a step worth taking. Learning how to increase the crawl rate depends on all the things that when taken together will make a difference.

The frequency by which you update your site or blog’s content matters.

It’s important to make sure that you’re actually keeping it updated with both new and useful content as regularly as possible. This especially applies to blogs because they are meant to be updated regularly. Even itty bitty updates can make great big differences. If you don’t have anything to update, go find something worthy to write about. If you can’t find anything worthy, ask another blogger to submit a guest post. Updating your website with fresh content on a regular basis can even help you with your SEO. When you want the bots to visit your site more, update your website or blog more.

There are a number of good sites out there that have nice content, but still they have a low crawl rate. There is a super simple reason for this, if you don’t give the search engines what they need to work with you, why would you expect them to crawl to you regularly? Apply all of these tips in the real time so that you can see the big difference for yourself. You’ll see regular visits from the search engine bots. Your content will be indexed much quicker.

You will wind up getting search engine rankings that are a lot better.

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